If a regular reader of these learning nuggets you would have read an underlying theme where customer experience, be it B2C or B2B, we consider is a major battle ground for competitive advantage. As technology sales professionals helping customers to improve, transform or innovate their customer experience, especially in a mobile, digital first world is a crucial and highly profitable endeavor for successful sales outcomes. So what are some of the interesting innovations that
There is a change in the world as we know it Sci-Fi is fiction no more….
Virtual Reality and Augmented Reality.
Lets start with a quick description of the difference of both.
Virtual reality: the computer-generated simulation of a three-dimensional image or environment that can be interacted with in a seemingly real or physical way by a person using special electronic equipment, such as a helmet with a screen inside or gloves fitted with sensors. Excellent just under 3
This week’s learning nugget is an exploration of alignment. Not just with the buyer and their buying journey, but within your own organisation.
Achieving alignment, especially between product teams, marketing teams and sales teams, around a common goal and a common approach, a True North, if you will, has proven documented profound impact of performance and results for shareholders and customers. Here’s a 22 well documented statistics to underscore that point. Customers be
Successfully helping your clients see what they can't see means developing a perspective they can't. Sure being an expert on your technology is one aspect, but not very differentiating. Understanding what the disruptors are doing and hpw they are shattering the ststus quo of traditional business models is a better way. With that we thought we'd take a look at some amazing start up’s in 2015 and see how they are redefining markets, industries and customer expectations. While
Guiding Customers to Their Three-Legged Stool: Let the Network Do the Work In order for your customers to get the measurably better business outcomes they want, you and your teams will have to help them achieve a holistic mix of: Business Process Improvement or, better yet, Business Process Innovation Enabling Technologies to provide the tools needed to support those new Business Processes Culture Change, meaning having people successfully leverage those new tools and process