This week’s learning nugget is an exploration of alignment.  Not just with the buyer and their buying journey, but within your own organisation.

Achieving alignment, especially between product teams, marketing teams and sales teams, around a common goal and a common approach, a True North, if you will...

Guiding Customers to Their Three-Legged Stool: Let the Network Do the Work

In order for your customers to get the measurably better business outcomes they want, you and your teams will have to help them achieve a holistic mix of:

• Business Process Improvement or, better yet, Business Process Innov...